Wednesday 9 May 2012

Blog 2 - Improving Staff Preformance


Improving Staff Performance

Briefly explain the difference between content and process theories, and outline one of the process theories covered in the lecture.

Motivational theory's are broken down into two main categories, Content theories such as Maslow’s hierarchy of needs, Aldefer’s ERG theory, Herzberg’s two factor theory and McClelland’s achievement motivation theory. On the flip side there are Process theories such as Vroom, Porter and Lawler’s Expectancy theory. Adam’s Equity theory and Locke’s Goal theory. “Content theories profile different needs that may motivate an individual’s behaviour, whereas process theories try to examine the thought processes that motivate an individual’s behavioural.” (John R Schermerhorn, 2011).
One Process covered in lecture was Vroom, Porter and Lawler’s Expectancy theory. This theory has three main parts to it, Effort, Performance and Reward.
 
(Uni, 2011)
Expectancy theory suggests that behaviours result from consiuse choices to seek out and maximize pleasureable experiences and avoid behaviours that cause pain/harm. Expectancy theory discovered a relationship between people’s behaviour at work and their overall goals was far more complex than previous theories had suggested. This was the first theory to understand that individual factors like a person’s personality past experience and technical abilities all affected how well an individual employee could perform. Vroom’s theory understood that different employees would have different types of goals, and there for will have different motivations. The theory also states that an employee can only be motivated if.....
1.    Good performance will give them a reward
2.    Rewards will satisfy the initial motivation to improve performance
3.    The effort is worth wile to appease their satisfaction desires

In summary Expectancy theory believes that every individual must undergo a mental process before any choices can be made. Vroom defined motivation as a process that governs choices among alternative forms of voluntary activities, this process is controlled by the individual. Choices are made on estimations on how well results of given behaviours are going to eventually lead to the desired results wanted by the individual.

Choose one organisation and identify all the ways in which they motivate their employees. Use primary research and/or secondary sources.  This information can often be found within the careers section of the website for that organisation.

Waitrose is one of the best companies to work for in the UK. Waitrose has been in business since 1904 and was founded by Wallace Waite, David Taylor and Authur Rose. In 1937 the company was bought by the John Lewis partnership and they are still owned by them today. All Waitrose staff are given the title of ‘Partner’ suggesting that all employee’s are somehow co-owners in the business as well as working for it.
  
 
 
(Diagram shows Waitrose partnership card for staff discounts in john lewis and Waitrose stores.) (Anon., n.d.)

This partnership has many benefits such as the ‘Partnership Bonus’ ware by Waitrose usually pay employee’s around 10% of a partners salary in march in the form of a lump sum. Critically all staff are seen to be valued by the entire company helping them work better as a team. This bonus that staff receive is a great incentive to work harder for the company as the harder they work the more profit will be made in turn giving the employee a larger bonus. This is closely linked to Vroom’s expectancy theory as staff are motivated because their initial efforts will be repaid to them causing great satisfaction. The video below show how the staff look forward to the annual bonus revelation.


 

Waitrose are following Vroom’s expectancy theory to the letter in the respect that they are able to please employee’s by giving them breather job satisfaction as well as increasing their workforces overall output. This system is the best in its market; this may be why more people would like to work for Waitrose than some of the other big food retailers such as Asda.

Your section on Improving Staff Performance in your blog should finish with a brief conclusion which evaluates your findings of this topic.

To conclude it seems that there is a clear coloration between how well a work force can be motivated to work harder and the resulting overall performance of the business that employs them. This means that companies should try to keep staff motivated for the entirety of their employment otherwise their productivity could be severely lessened not to mention a de-motivated work force is generally an unhappy workforce. The knock on affect could lead to lower intake of staff as the company is not known for keeping their staff happy and wanting to work. Before studying this topic it was unclear to me how important motivation in the workplace, and the theory's that analyse it could be. When entering the business world my advice to anyone would be keep your staff motivated and they are de-motivated follow Vroom’s expectancy theory as a means to re-motivate your staff.

Bibliography

Uni, B.N. (2011) Expectancy theory. [Picture]. Bucks New Uni, High Wycombe.
Anon. (n.d.) [online]. Available from: http://assets.reviewcentre.com/cms//images/857/290/4884-jpg-1.jpg.
John R Schermerhorn, R.N.O.M.U.-B.J.G.H. (2011) Organizational Behavior. In: Sons, J.W.&. (ed.) Organizational Behavior. 12th ed., p.102.


No comments:

Post a Comment